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Cookies

This notice explains how we use cookies and similar technologies on our websites and mobile applications to help provide you with the best possible online experience

Cookies - what are they?

A 'cookie' is a small text file that's stored on your computer, smartphone, tablet, or other device when you visit a website or use an app.

Some of the cookies are necessary for the functionality of the website and they are deleted from your device once you close your browser. These are known as session cookies. Others remain on your device until they expire or you delete them from your cache. These are known as persistent cookies and enable us to remember things about you as a returning visitor.

We use session and persistent cookies to distinguish you from other users. This information helps us to provide you with a good experience when you browse our website and it also allows us to improve our website accordingly.

We also use analytical cookies. They allow us to recognise and count the number of visitors and to see how visitors move around the website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

How to control and delete cookies

If you want to restrict or block the cookies we set, you can do this through your browser settings. The ‘help’ function within your browser should tell you how.

Cookies - how we use them

If you delete cookies relating to this website we will not remember things about you, including your cookie preferences, and you will be treated as a first-time visitor the next time you visit the site.

We use cookies (and other similar technologies) to:

  • Provide services that you request and to provide a secure online environment
  • Manage our relationship with you
  • Give you a better online experience and track website performance
  • Help us make our website more relevant to you

Essential site cookies

These cookies remember your preferences and tailor the website to provide enhanced features. Without these cookies, we cannot remember your choices or personalise your online experience.

We use this type of cookie to:

  • Make your online experience faster by remembering you between visits on your personal devices
  • Remembering relevant information as you browse from page to page to save you re-entering the same information repeatedly
  • Provide enhanced features, such as playing videos or allowing you to post a comment.
Essential cookies we use include:
Cookie name Description
CookieControl

Stores user consent preferences for your website.

Domain:.wmca.org.uk

Expiry: 1 year

ARRAffinity

When using Microsoft Azure as a hosting platform and enabling load balancing, this cookie ensures that requests from one visitor's browsing session are always handled by the same server in the cluster.

Domain: .changeintoaction.org.uk

Expiry: Session

ARRAffinitySameSite

When using Microsoft Azure as a hosting platform and enabling load balancing, this cookie ensures that requests from one visitor's browsing session are always handled by the same server in the cluster.

Domain: .changeintoaction.org.uk

Expiry: Session

personalisationGroupsNumberOfVisits

It tracks the number of times a visitor has accessed the site. This information can be used to tailor content specifically for frequent visitors or to show different content to new visitors.

Domain: .changeintoaction.org.uk

Expiry: 3 months

personalisationGroupsNumberOfVisitsSessionStarted

It records the start time of a visitor's session. This information can be used to tailor content based on the duration of the session or to identify new sessions.

Domain: .changeintoaction.org.uk

Expiry: Session

personalisationGroupsPagesViewed

It records the IDs of the pages a visitor has viewed. This information can be used to personalize content based on the visitor's browsing history.

Domain: .changeintoaction.org.uk

Expiry: 3 months

Marketing cookies

Marketing cookies are used to track users' online activities and gather data to create targeted advertisements.

Marketing cookies we use include:
Cookie name Description
DSID

Used to personalize Google ads on websites based on recent searches and interactions, particularly when you interact with the YouTube video player.

Domain: .doubleclick.net

Expiry: 2 weeks

IDE

It helps in delivering targeted ads based on your previous interactions with ads and websites. This cookie tracks the effectiveness of ads and ensures that you see ads relevant to your interests.

Domain: .doubleclick.net

Expiry: 13 months

Analytics cookies

These cookies collect aggregated information and are not used to identify you.

We use this type of cookie to understand and analyse how visitors use our online services and look for ways to improve them. For example, a cookie might tell us that lots of people give up on an application process at a particular step – so we can try to make that step easier to complete.

The analytics cookies we use include:

  • Google Analytics, which uses cookies to help us analyse how our visitors use the site. Find out more about how these cookies are used on the Google privacy site.
  • Adobe Analytics, to improve our websites and services. This service and the cookies it uses help us understand the popularity of our content and make better consumer experiences
  • Adalyser, which is an analytics platform we use to measure response to TV advertising.
Analytics cookies we use include:
Cookie name Description
_dc_gtm_

Google Analytics: Used to monitor number of Google Analytics server requests.

Domain: .changeintoaction.org.uk

Expiry: 1 minute

_ga

Google Analytics: ID used to identify users.

Domain: .changeintoaction.org.uk

Expiry: 1 year

_ga_*

Google Analytics: Used to identify and track an individual user session.

Domain: .changeintoaction.org.uk

Expiry: 2 year

_gid

Google Analytics: ID used to identify users for 24 hours.

Domain: .changeintoaction.org.uk

Expiry: 24 hours